Why should text messaging matter to a law firm? The answer is simple: Adding conversational messaging can help turn prospective inquiries into new clients by establishing connections quickly and efficiently. Texting is already part of our daily lives, and it has changed the way in which we communicate, especially during the last 10 years. Recent
Finding a great job has never been easy. But hiring talented people who fit well in a company hasn’t been easy either. The hiring process has been described as a slow tango between the job seeker and the company with the job – each side wanting to present their best dance steps without revealing their
Think about how many ways you can put your company and its products and services in front of potential customers – direct mail, billboards, radio, television, phone calls, magazines, newspapers and email. Each one has positives and negatives, and you probably use a combination of channels to increase your chances of reaching your target audience.
Would you like to grow your business in 2022? What about increasing the number of customers who respond to your sales efforts? Or retaining more of your existing clients? We’ve been checking in with several of our most successful clients, and we’d like to share some of their best ideas for serving customers and increasing
Everybody likes to think they’re special. Your existing customers, for example. They are special, and they are the bedrock of your business. Research from Small Business Trends found that 65 percent of a company’s business comes from existing customers. And, they found, long-term customers spend 67 percent more in months 31 to 36 of their
If you’re thinking about adding text messaging to your marketing campaigns, you might be overwhelmed with the number of platforms your clients may use to receive short-message-service (SMS) or multimedia-message-service (MMS) messages. People in different parts of the world use a variety of platforms. WhatsApp is the most popular service in India, while most users
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