Consumers want to do business with companies they trust and relate to. Text messaging via nurturing campaigns helps you create relevant moments (interactions) that build trusted relationships and drive revenue. This article is part of our Become a Textpert series designed to help you kickstart your messaging expertise. Defining Nurturing A nurturing campaign is a
You know the drill – Prospects visit your eCommerce website, browse through different product pages, toss a few items in the cart, go through the ratings and reviews section and finally, leave your site without making the purchase. Haven’t we all been this type of customer — window shoppers with no urgency to purchase! Statistics
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