In today’s digital world it can be really easy to miss an email. Messaging is one of the best ways to connect and build relationships with your clients. May it be a follow-up message, an appointment reminder, loan status, or documentation confirmation, it can be easily sent to your client via a personalized message. 

• 67% of US smartphone owners want to receive service-based messages from banks and financial institutions
• 99% of text messages are read within 3 minutes 
• 50% of people respond within 90 seconds 
• Text response rate is 209% higher than phone calls

Check out our top 5 tips we share with our mortgage lending clients.