If you’re thinking about adding text messaging to your marketing campaigns, you might be overwhelmed with the number of platforms your clients may use to receive short-message-service (SMS) or multimedia-message-service (MMS) messages. People in different parts of the world use a variety of platforms. WhatsApp is the most popular service in India, while most users
We know you’re a forward-thinking person or you wouldn’t be reading about innovative ways to reach your most important audiences. We also know that you have certain requirements for any new solutions: new technologies must solve the problem, be easy to deploy, function intuitively, and meet all regulatory standards. So we have to ask: “If
Business is quickly changing, and ensuring your customers are loyal and happy is increasingly important. Text messaging helps you retain customers through a clear and quick communication channel. With recent events, customer support teams have seen an influx of support tickets, cancellations, returns, service disruptions, and heightened levels of uncertainty. A recent report showed increases
Integrating messaging with your CRM allows you to generate conversations across many channels, including text messaging, Facebook and WhatsApp. It’s the easiest way to connect with your audience via their preferred channel. The use of digital channels is growing increasingly. Sales leaders on average rate digital channels approximately twice as important now as they were
We all know that text message marketing is a great way to connect with your audience, especially in the current business climate. But, with more companies jumping on board with text messaging, you want to make sure your messages are clear, to the point, and unintrusive. You don’t want customers or leads opting out just
With text messaging you will stand out from your competitors by creating memorable and personal experiences through a preferred communication channel. This leads to a loyal customer base, and ultimately, more sales for your business. Did you know 9 out of 10 consumers prefer text messaging over other channels? And with a 98% open rate
This time of global pandemic and social distancing has proven the importance of digital readiness for businesses. In order to continue generating revenue, companies must have the infrastructure to support this massive shift to a completely digitized world. SMS is proving to be one of the most important and effective ways to communicate with customers
Adding multiple digital channels to your communication efforts can feel like a lot of work, but it’s the best way to engage your audience, especially in moments of crisis. Omnichannel messaging allows you to reach out and keep your audience up to date seamlessly, using whatever channel each individual prefers. That means you continue to
We all know that text messaging compliance is a big deal. If not followed correctly you can face fines, lawsuits, angry customers, and loss of revenue. That said, in emergencies, those regulations have exceptions. During emergencies, such as the global pandemic we are currently experiencing, you can actually text people who have opted-out, something that
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