Before I get into the advantages and how and why texting works like a charm, here is a snapshot of why you should consider texting for business. Open Rates for Emails: 18% on average Open Rates for Texts: Above 98% on average An average individual checks his emails 18 times a day while he checks
Interactive content has been touted as the future of storytelling for marketing. But consider putting the human in interactive content, transforming the experience to purposeful conversation with SMS messages. SnapApp defines interactive content as “Content that requires the participants’ active engagement — more than simply reading or watching. In return for that engagement, participants receive
Keywords are a concept that every marketer is familiar with, usually in relation to search engine optimization (SEO). But SMS messages give keywords a higher place of prominence for your audience. Instead of just sourcing information, texting a keyword allows customers to start a messaging conversation that is relevant to them in a way that
SMS messages make it simple for you to reach out to your clients and patients with personalized promotional offers for products, discounted services and more. Even better, your clients and patients are more likely to read text messages than any other form of promotion, by a factor of 6 or more. That means you can
There are many different channels that can be used for marketing execution and distribution, from email to social media platforms to SMS messages for business. Each of them has different levels of responsiveness. Emails can sit in the inbox until a convenient time arises to respond. Social media is often something scanned, liked, and perhaps
SMS messages simplify management and amplifies promotion for a variety of non-profit events. Since your donors tend to read your text messages, and you’re focusing on personal interests to attract and engage them, you’ll find that messaging for promotions and events is very effective. Anytime you need to promote and register donors for an event,
Successful non-profit fundraising begins when you engage your donors in a compelling conversation. SMS marketing via text messaging empowers you to do just that. Your donors already use text messaging every day. Which means it’s a natural way to begin a conversation about your latest fund-raising drive, your plans for new projects and other news
You want to help your healthcare clients feel great. Wellness tips sent via SMS messages give you the perfect, simple way to share ideas with them. Even better, they’ll read them! SMS messages offer a natural way to converse with your clients. When you regularly reach out with relevant tips and information, you create a
How many times does your office team have to call, then call again, to give patients simple updates? Updates that aren’t covered by HIPAA Compliance requirements? Simple notifications can be easily communicated via SMS messages. For example, notifications and updates concerning lab work being back in the office, back-ordered supplements or products becoming available, new
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