SMS messaging
A Better Personal Touch with Full Context SMS Mess...

You want to offer customers a great experience with a personal touch. SMS messaging gives you just that opportunity. You can be responsive, knowledgeable, and truly show you care about their individual needs. When you have the right SMS messaging solution. We all know that every customer journey is unique. You can’t assume everyone sees

What is Omnichannel
What is Omnichannel Messaging?

We’re often asked what is Omnichannel as it relates to messaging? And how can you use Omnichannel to improve business responsiveness and marketing, sales and service results? First, let’s talk about what is Omnichannel vs multichannel. These two similar terms have different meanings. Multichannel refers to a business reaching out to their audience on several

SMS messages
The Alphabet Soup of SMS vs MMS

If you’re like most of our customers, you’re wondering what’s up with the alphabet soup of SMS vs MMS. Can’t tech people find an easier way to explain things? That’s just what we wanted to do in this article. Answer that simple question, without all the acronyms. What is SMS? SMS is an acronym that

SMS messages
Even The Birds Are Sending SMS Messages

Are SMS messages going to the birds? Looks like it! Seriously though, this article shows you how powerful SMS messages can be. One highly adventurous eagle, named Min, was outfitted with a tracker that sends SMS messages back to home base, according to Min’s geo location. What a cool way to use messaging! The challenge?

SMS in business
What is SMS in Business?

People ask us so often what is SMS in business? Everyone is familiar with texting with friends and family but what does it look like when a business starts texting customers? This question usually comes in two parts: What is SMS from a technical standpoint and how do I use it in my business? What

sms messages
The Power of Context to Create Compelling Sales Co...

Today, customers expect personal conversations, especially in sales. That’s one reason SMS messages have become so popular. It’s a natural form of communication that feels more personal than email. Sales still needs to know all of the background information and history when talking with prospects. No one wants to repeat themselves or waste time getting

Compliance
Text Messaging Compliance: We’ve Got You Covered...

Every business knows they need text messaging. Thing is, text messaging compliance is complicated and different than other channels. It can lead to big fines and undelivered messages if not followed correctly. The Risk of Violating Text Messaging Compliance Several big companies have had to learn this the hard way. Papa John’s: A $250 million

SMS messages
3 Misconceptions About SMS Messages

Your customers expect real-time responsiveness via SMS messages. That’s why business text is now the preferred channel by 74% of consumers. 80% of companies are already using business text messaging to connect with their audience. What are you waiting for? Chances are you’re like many businesses, believing urban legends about messaging. Here’s the thing. These

Problems with process builders
The Problems with Process Builders

West all know that Salesforce Process Builder is the foundation of automating workflows, including automated SMS text messaging. We also know the problems with Process Builders; they’re sophistication means they’re more likely to fail when you least expect it, or want it. Yes, Salesforce triggers emails to an admin when a process or flow builder