Online shoe retailer Zappos is famous for its customer service, and Founder Tony Hsieh has described the company as a “customer service company that just happens to sell shoes.” Making customers happy is so ingrained in company culture that call center reps are allowed to take as much time as they need to solve a
If you are reaching out to college students through their phones, your messages are likely to be welcomed and read. After all, industry research shows that 60 percent of text messages are read within five minutes of popping up. And delivering a targeted message can really boost your responses, particularly with adults under 35. Millennials
So you have finally built strong momentum and relationships with your customers and they are comfortable receiving your messages. That’s great! If you’re already messaging with customers it means you’ve also obtained consent with an opt-in, so you don’t have to worry about compliance. Messaging is the #1 medium of communication today and it is
A strong customer engagement plan creates the foundation for successful conversations between agents and customers. With a clear and cohesive strategy across your communication channels, you’ll have happier customers and more referrals. COVID-19 has made it mandatory for companies across industries to go digital, and the insurance industry is not an exception. The benefits of